There is something inexplicably thrilling about using a bicycle to explore a new city, its streets pulsating with life. Biking through a city scares a lot of people due to terrible consequences that can follow from a head injury on a bike.

I geared up to explore the city of Florence on my bicycle with @hovdingofficial !


With Hövding the safety of an airbag comes easy & super stylish.



Hövding has come to the aid of fashion- and safety-conscious cyclists. In case of an accident, the airbag is fully inflated in 0.1 sec, well in time before impact. It can be easily be worn in the neck like a scarf.Now bike safety wear no longer has to look like armor!

Now you don’t have to make cycling safe by obliging every rider to dress up as if for urban warfare. Rather bicycle safety gear has undergone a high-style makeover.

Hovding resembles a burly scarf until the crucial moment which opens up into a head covering airbag to save any head injury.

Researchers at Stanford University found in a study that the thickness and stiffness of the Hövding helmet is “near perfect” in terms of protecting against concussion and head injuries caused by accidents. They concluded that there is an eight-fold reduction in the risk of concussion with the Hövding airbag compared to traditional helmets.


Share this Post

Leave a Reply

Your email address will not be published. Required fields are marked *